The role of keyword research in dominating search engine rankings

Keyword research is the backbone of any successful SEO strategy. Without it, your content—no matter how brilliant—can easily get lost in the vast sea of online material available today. As someone who has spent years mastering inbound marketing and SEO, I can honestly say that understanding the nuances of keyword research can mean the difference between a page that gets buried in the search engine results and one that dominates the rankings....